CoBuilder, Inc.

Hiring and ramping up a full-time sales team, or penetrating a new market or geography, takes a large investment of time and cash. Typically, it’s expensive to pay salaries and overhead for sales peoplee, plus the direct costs of managers and of the marketing staff and efforts to support them.

CoBuilder performs all of these functions for you on an outsource basis - but at a lower overall cost. We provide professionals whose skills match what you need. You compensate us only for the work we do. Here are some examples of what CoBuilder can do:

Sales and Business Development

• Create or build partner, OEM, channel and reseller programs in North America and Europe
• New or major account penetration
• Organize and conduct telesales campaigns to increase revenues
• Planning, budgeting and forecasting - analyze past sales, recommend new tactics to increase market, account penetration, average order size, profitability per order
• Compensation plans - review, design, match to industry and sales model
• Create sales tools such as brochures, price lists, configuration guides, proposal formats, presentations

Marketing

• Identify or help redefine most productive and successful target markets
• Research customers and markets to help pinpoint most effective marketing tactics
• Help define focused marketing and lead generation, create marketing campaigns and tools to address them
• Product planning, launch and management
• Public Relations - success stories, announcements, press releases
• Analyst Relations – create awareness, briefings, analyst tours etc.

Management Services

• Act as contract manager, e.g. CXO, VP, Director, Manager, etc.
• Analyze performance and profitability, recommend improvements
• Write business plans, company overviews, presentations for boards, potential investors, financial institutions, partners etc.
• Review and improve internal processes - Sales, Marketing, Finance, etc.
• Analyze P&L, cash flow, refine business plan to define funding needs